Boneau/Bryan-Brown Announces Name Change to Aperture Public Relations with New Leadership (2026)

Boneau/Bryan-Brown, one of Broadway’s most influential press agencies, has undergone a pivotal transformation. For over 30 years, the agency has served as a cornerstone in shaping theatrical communications, delivering award-winning campaigns and securing 254 Tony Awards. Now, under the leadership of Heath Schwartz and Michelle Farabaugh, the agency will transition from principal ownership to a more strategic partnership, with its rebranded name Aperture Public Relations launching on June 1. This shift signals a new chapter for the agency, emphasizing innovation, client-centric growth, and the evolving landscape of entertainment communication.